Kacper Dutkiewicz
A personal trainer from Poznań gets a website that qualifies the client.

A personal trainer from Poznań gets a website that qualifies the client.
The website of a personal trainer and gymnastics coach from Poznań. It leads from who the trainer is and how he works, through pricing and the groups he works with, to the contact form, so that the person who writes already knows what to expect.
A trainer's website usually ends with a photo from the gym and a phone number. This one is built around what Kacper actually sells: assessment before the plan, progression instead of chance and technique before weight.
The pricing is public, and the "who it is for" section filters out enquiries that would not fit anyway. It is a conscious choice: the website is meant to reduce the number of introductory calls, not increase it.
On top of that there is a gallery, an FAQ and a contact section. No blog that nobody would keep up.

What this site actually does.
Pricing without asking for it
The rates are on the website, so the conversation starts with training, not with negotiation.
A "who it is for" section
Clearly described groups: athletic preparation, strength, gymnastics, online coaching.
Gallery and FAQ
The two things clients ask about most often, placed before the contact form.
Built for search
Content and structure aimed at local searches: personal trainer and gymnastics coach in Poznań.
Two specialists from Poznań: websites, online stores, mobile apps and hardware integrations, from a one-page site to a platform.